If you’ve noticed a sudden drop in reported impressions in Google Search Console in September 2025, you’re not alone. Many websites have experienced this shift, which has caused confusion and …
The Myth of MoreIt’s a common belief: more ad spend means more leads, and more leads mean more sales. But what happens when more leads don’t actually turn into more …
The Evolution of Search & What It Means for Your Business The digital landscape is always evolving, with search engines and AI-powered tools like Google’s AI Overviews and ChatGPT dramatically …
How to Build a Growth System That Delivers Results AI is capturing attention today just as marketing automation did 15 years ago. Back then, companies invested in automation hoping it …
This article was updated on October 15, 2024. Due to the nature of this rapidly evolving situation, it is expected that there will be additional information as time goes on. …
The Mindset Shift Your Business Needs In today’s increasingly competitive digital landscape, businesses often view marketing as a necessary expense—a cost they must shoulder to stay relevant. However, this outdated …