What’s an Advisory?

Jan 5, 2021

We hear the words “Oh, so you’re a marketing agency,” pretty often. And we’re here to set the record straight. No, we’re an advisory. But what does that mean?

It means we’re your newest team member. That team member that’s essential, vital, indisposable. The one you don’t remember how you operated before they were part of the team. Why is that? Because we are not here to sell you something for the sake of selling you something. Your goals are our goals, and we’re here to help you achieve them. 

Is your website converting, giving you leads, but sales aren’t quite making it? Let’s look at that, and find out where the system is breaking down. Do you know what you have to provide is a great service, but you’re having a hard time getting in front of the right audiences? Let’s define those ideal audiences and rework the way to talk with them. Know you need to take those next big steps beyond word of mouth to help your business grow? We’re ready to line out those next steps and ready to walk forward with you on the path. Let’s take those steps together.

In our humble opinion (IMHO, if you will), the agency model is broken. Sure, we can provide you with whatever you want, a new website, social media content, all the shiny pretty things. But are those what you need? Sometimes yes, sometimes no. The next steps are and should be different for every business because every business is different. So let’s break it down, review the data (that’s right, THAT data. The sales, the conversions, the engagement), and find that TruNorth. That path forward to the business of your goals and objectives. And when we find your TruNorth, we will know exactly what is needed, and we’re here to help you accomplish that. We’ll be your compass moving forward. 

This is why we consider ourselves an advisory and not an agency. Because we’re more than deliverables, we’re dedicated to the development of your business. 

Is this what you’re looking for? A partner to help you find that TruNorth and move you toward your business goals? Contact us now to start a conversation!